Thursday, September 24

10E2477: Hudson's Bay Co. digs into their archive


Hudson's Bay Co. [HBC to friends - ed.] may be blithely known as the creators of the Hudson blanket but are infact a multi-pronged trading company that now operates Lord&Taylor, Saks and other large retailers.

The company roots are from the 1600s, involved with exploration of the Canadian hinterlands, pre and post US revolution and more...

So what do you do as a corporate archivist with a wealth of history and ephemera around your organization? How about play the long game and create micro sites highlighting some of the fantastic stories and personalities that went into the creation of the business? And only a microsecond product placement. Can you find it?